Automate business everyday with AI
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The concept of Artificial Intelligence (AI) to millions of small business owners in India can easily appear complicated and costly, as the technology is only accessible to that of big business. Luckily, such an impression has become a thing of the past. Marketing and customer service Small and medium-sized businesses (SMBs) and MSMEs are now able to automate tasks, improve customer service, and make smarter decisions with the help of a new wave of practical and affordable AI tools, which do not require a big budget or a tech team.
This change can be proven by the statistics: the number of Indian small companies that invest in AI more than doubled between 2023 and 2024, and even more impressive is that 93 percent of companies that use AI directly attribute revenue growth to it. This reference will take you through 21 affordable AI tools that you need to know in 2025 to make your business smarter and faster, depending on their purpose.
The Necessary AI Pieces of Everyday Business.
You can begin your first steps with the general tools that serve as an overall helper for a myriad of everyday chores before getting down to particular software.
ChatGPT and Google Gemini ChatGPT and Google Gemini These large language models (LLMs) are your universal virtual assistants. Even their free plans are robust enough to use every day to brainstorm about marketing concepts, write professional emails, write social media captions, or even write a first draft of a business plan. They prove priceless when it comes to dumping artistic and managerial tasks.
Canva AI: This is a graphic design tool that has been equipped with powerful AI. Magic design Use Magic Design to make professional social media posts and presentations out of a plain text input. Their Text to Image tool can create unique graphics to use in your marketing content, which makes design accessible to every company that does not have a full-time designer.
Grammarly: Grammarly is far more than just a grammar checker, but rather the AI will analyze your writing to better its tone, clarity, and effectiveness. It is ideal to have your business communication, whether through emailing clients or through copying websites, be professional, free of any errors, and inspiring trust.
Artificial intelligence in marketing and reaching customers.
Marketing has a vital role in the growth, and AI can assist you in generating content, running campaigns, and reaching customers in a more personal and effective way.
Jasper: This AI writing tool is focused on long-form copywriting, where it produces branded and consistent writing. It is great at doing more detailed blog posts, marketing emails, and ad copy, and it allows you to have a consistent brand voice across all the channels.
Copy.AI: Fast and easy, Copy.ai is the appropriate choice when it comes to getting rapid ideas and creating short-form content. Write catchy headlines, write product descriptions, or invent variations of social media posts in minutes using it.
Mailmodo: Mailmodo is an AI-based email marketing tool that is capable of creating high-converting email templates within one minute. This saves you a lot of time and financial resources to provide you with professional email campaigns, which will attract the customers and make them purchase.
Buffer: This social media manager has an AI assistant that can assist you in creating post ideas, paraphrasing captions, and planning posts. It is an excellent method of having a regular and active social media presence without a full-time marketing team.
Surfer SEO or Semrush AI Features: To reach customers with the help of search, apply these AI-based SEO tools. They study high-ranking web pages and propose the most suitable keywords, content, and strategy to make your website appear on Google in the higher rank, and organic traffic will be drawn.
Artificial Intelligence (AI) Sales and Customer Relationship Management (CRM).
The lifeblood of any business is turning into loyal customers. Intelligent CRM software can assist you in relationship management.
Zoho CRM, Zia: A proven brand in India, Zoho CRM has an AI assistant, Zia. Zia uses your sales data to make predictions, propose the optimal time to call a lead, and automate routine data entry, a force multiplier when you have a small sales team.
HubSpot AI CRM: HubSpot is a popular CRM that is ideal when you have a team of people who mainly focus on marketing. The AI technology provided by this platform helps with email writing, sales forecasts, and automation of customer communication processes, all of which are related to your customer data.
Freshsales by Freshworks: Freshsales is an AI assistant that is created by an Indian company and relies on the scoring of leads and predictive analytics powered by its AI assistant, Freddy. It allows the sales teams to focus on the hottest prospects and make a deal faster by integrating email, phone, and automation in a single system.
Artificial Intelligence in Customer Service and Interaction.
Loyalty is achieved through the delivery of high-quality, punctual customer care. These applications are chatbots and messaging programs that can service frequent inquiries 24/7 using AI.
Haptik: Haptik is an Indian chatbot platform, which is also a good automation-based customer support agent. It develops chatbots on websites and WhatsApp that are aware of local languages and slang, significantly decreasing the number of workdays of the support teams and enhancing customer satisfaction.
Yellow.ai: This is a dynamic platform that enables you to create intelligent chatbots and voice assistants on such channels as WhatsApp, web, and voice. It automates the complicated customer interaction, including answering the most frequently asked questions and making bookings, enhancing interaction in any industry.
Interakt by Freshworks: This WhatsApp Business is an Indian SMB solution, which utilizes AI to respond quickly and create automated customer journeys. It is able to dispatch communications confirming the order, payment reminders, and advertisements, as well as take advantage of the enormous presence of WhatsApp in India.
WATI: WATI is also an AI-driven WhatsApp-based tool that provides auto-replies, CRM, and messaging at scale. Its use is easy and can be integrated with e-commerce platforms such as Shopify; thus, it is well favored by Indian small businesses to customize communication.
Using these AI tools, which are very affordable, is not a futuristic option anymore but rather a sensible move towards productivity and maintaining a competitive edge. Any small business in India can employ AI to save time, lower expenses, and open up new avenues for growth in 2025 and the coming years by simply starting small and concentrating on getting measurable results.
Do you want to revamp your business through a well-planned digital strategy?
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